Customer Effort

441398320169

-

Visit Site

Description

Find out why or why not Customer Effort Score (CES) outperforms Net Promoter and Customer Satisfaction scores. Is it better to satisfy rather than delight? Should 'making it easy' for your customers be your biggest priority?

Customer Effort Score (CES) is measured by asking a single question: “How much effort did you personally have to put forth to handle your request?”

Gallery